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Worth £54
Everyday Natural Palette
Regular price £42Regular priceUnit price per£45Sale price £42
Your go-to Eyeshadow, Cheeky Smile and Light Beam pods for an everyday, natural makeup look. Comes with the indu customisable palette.
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Worth £28
Mirror Glaze Double Shine Lip Gloss Set
Regular price £24Regular priceUnit price per£25Sale price £24
Our high-shine lip gloss duo in two long-wearing, universal shades with all the shimmer. Expect a soft and hydrated finish without any stickiness. Includes our limited-edition Party Season shade.
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Worth £40
Eyes On Me Makeup Set - Black
Regular price £30Regular priceUnit price per£32Sale price £30
An edit of eye makeup essentials for sculpted brows, longer lashes and sleek liner. Includes our Flexi-Hold Brow Gel, Stand Up Tubing Mascara and Soft-Glide Eye Pencil.
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Worth £32
Soft Honey Set
Regular price £28Regular priceUnit price per£30Sale price £28
A glowy edit of our Frosting All Over Shimmer, LiquidEyes eyeshadow and Mirror Glaze lip gloss to create an easy metallic makeup look.
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Worth £44
Khaki Glam Set
Regular price £38Regular priceUnit price per£40Sale price £38
Hit party mode with this set of Frosting All Over Shimmer, LiquidEyes eyeshadow and Soft-Glide Eye Pencil in a festive metallic colour palette.
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Worth £30
Easy Glow Set
Regular price £22Regular priceUnit price per£25Sale price £22
Hit party mode with this set of Frosting All Over Shimmer, LiquidEyes eyeshadow and Soft-Glide Eye Pencil in a festive metallic colour palette.
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Worth £14
Flexi-Hold Brow Gel
Regular price £13Regular priceUnit price per£14Sale price £13
Clear, flake-free brow gel for all-day-long hold.
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Worth £14
Lift Up Lash Gel
Regular price £12Regular priceUnit price per£14Sale price £12
Defining but subtle lash gel for a natural-looking finish.
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Worth £16
One & Only pH GlowOil
Regular price £14Regular priceUnit price per£16Sale price £14
A multiuse gloss for skin and lips that creates a personalised pink, glowy tint based on your skin's unique pH.
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Worth £59
Everyday Shimmer Makeup Set
Regular price £28Regular priceUnit price per£30Sale price £28
An edit of our Soft-Glide Eye Pencil, LiquidEyes eyeshadow and Mirror Glaze lip gloss to create an easy everyday makeup look.
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Worth £40
Eyes On Me Makeup Set - Brown
Regular price £30Regular priceUnit price per£32Sale price £30
An edit of eye makeup essentials for sculpted brows, longer lashes and sleek liner. Includes our Flexi-Hold Brow Gel, Stand Up Tubing Mascara and Soft-Glide Eye Pencil.
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Worth £56
Going Undercover Set
Regular price £47Regular priceUnit price per£50Sale price £47
Cleverly clear makeup that’s your best-kept secret at school and beyond. Includes our Mattifying Skin Blurrer, Lift Up Lash Gel, Flexi-Hold Brow Gel and Nourishing Lip Oil, plus a free indu gift (worth £64, sold as a set for £50)!
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Worth £14
Mirror Glaze Lip Gloss - Just So Pink
Regular price £12.50Regular priceUnit price per£14Sale price £12.50
A high-shine lip gloss available in four long-wearing, universal shades that give a soft and hydrated finish without any stickiness.
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Worth £14
Mirror Glaze Lip Gloss - Aura
Regular price £12.50Regular priceUnit price per£14Sale price £12.50
A high-shine lip gloss available in four long-wearing, universal shades that give a soft and hydrated finish without any stickiness.
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Worth £14
Mirror Glaze Lip Gloss - Sunset Aura
Regular price £12.50Regular priceUnit price per£14Sale price £12.50
A high-shine lip gloss available in four long-wearing, universal shades that give a soft and hydrated finish without any stickiness.
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Worth £30
LiquidEyes Metallic Skies Shadow-liner Set
Regular price £24Regular priceUnit price per£25Sale price £24
Get three of our latest smudge-proof LiquidEyes shades in this set, designed for a metallic moment. Includes Honey Sky, Moonlight Sky and Amber Sky.
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Worth £14
Stand Up Tubing Mascara - Black
Regular price £12Regular priceUnit price per£14Sale price £12
Lengthening and defining tubing mascara for lashes that last all day long.
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Worth £14
Stand Up Tubing Mascara - Brown
Regular price £12Regular priceUnit price per£14Sale price £12
Lengthening and defining tubing mascara for lashes that last all day long.
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Worth £14
Mirror Glaze Lip Gloss - Peachy Nude
Regular price £12.50Regular priceUnit price per£14Sale price £12.50
A high-shine lip gloss available in four long-wearing, universal shades that give a soft and hydrated finish without any stickiness.
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Worth £14
Mirror Glaze Lip Gloss - Lilac Aura
Regular price £12.50Regular priceUnit price per£14Sale price £12.50
A high-shine lip gloss available in four long-wearing, universal shades that give a soft and hydrated finish without any stickiness.
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Worth £62
Metallic Glow Palette
Regular price £47Regular priceUnit price per£50Sale price £47
A glowy and luminous edit of our Eyeshadow, Cheeky Smile, and Light Beam pods. Comes with the indu customisable palette and a mirror.
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Worth £14
Nourishing Lip Oil
Regular price £13Regular priceUnit price per£14Sale price £13
A luxurious, non-sticky lip oil that leaves a glossy shine while nourishing and hydrating your lips.
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Worth £42
Party Shimmer Makeup Set
Regular price £33Regular priceUnit price per£35Sale price £33
A dreamy edit of our Frosting All Over Shimmer, LiquidEyes eyeshadow, Soft-Glide Eye Pencil and Mirror Glaze lip gloss to create a statement party look.
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Worth £26
Perfect Peach Makeup Duo Set
Regular price £18Regular priceUnit price per£20Sale price £18
The perfect pairing of Cheeky Smile Lip & Cheek Tint and our Mirror Glaze lip gloss, in matching peachy tones.
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Worth £26
Pop of Pink Makeup Duo Set
Regular price £18Regular priceUnit price per£20Sale price £18
The perfect pairing of Cheeky Smile Lip & Cheek Tint and our Mirror Glaze lip gloss, in matching pink tones.
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Indu e-Gift Card
Regular price From £25Regular priceUnit price per
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Eye Basics Makeup Duo
Regular price £21Regular priceUnit price per£26Sale price £21
Your new favourite duo for eye makeup that pops. Includes the eye essentials: our Soft-Glide Eye Pencil and Stand Up Tubing Mascara in black.
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Worth £44
Nearly Natural Makeup Set
Regular price £37Regular priceUnit price per£44Sale price £37
A nearly natural edit of our Colourless makeup essentials for sculpted brows, longer lashes and a soft pink glow. Includes our Flexi-Hold Brow Gel, Stand Up Tubing Mascara and sellout One & Only pH GlowOil.
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Worth £36
Soft-Glide Eye Pencil Trio
Regular price £30Regular priceUnit price per£36Sale price £30
A trio of multi-purpose eye pencils with a sharpener and bristle brush. Gel-based formula that glides over the lid with one-stroke payoff.
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We collaborated with teens from day one, involving them in every step of building indu, from product design through to social media plans. Our committee will always be the beating heart of our brand.
Learn more about our committee.