Tested with extra caution and care

To ensure that you can safely and freely explore indu and express your creativity without worry, our products have been safety tested beyond what is considered industry standard including:

  • Dermatologically tested to ensure formulas are non-irritating to the skin
  • Non-comedogenic testing to ensure that products do not clog pores
  • Ophthalmologically tested to ensure products are non-irritating when used around the eye area
  • Dermatologically Tested 

  • Non-Comedogenic 

  • Ophthalmologically Tested

Our products follow the strictest rules

Every single formula is in line with UK and EU Cosmetic Regulation-the toughest in the world.

Tested with teens to show that our products do what they say

Our products have gone through both clinical trials and user trials.

Clinical trials are done by independent labs in a controlled environment, led by dermatologists and scientists. These experts assess the performance of the products over a defined period, proving that the products do what they say.

User trials are typically conducted by a brand on a select group of people. These people are asked for their opinions on the products after using them for a set period of time.

What sets us apart is that we test our products on teen skin. While many brands test on adults, we are all about catering to the unique needs of teenagers. That's why our trials are conducted on the very skin our products are designed for - your skin.

Consciously formulated to be gentle for teen skin

We’ve formulated our products to prioritize ingredients that are most helpful and beneficial for teen skin, avoiding any unnecessary ingredients that may be too harsh for you.

Learn more about our 'No-Go' Ingredients.

Learn More